Communications
Mission
The Communications Office coordinates strategic communications efforts at the College in order to advance and amplify the College’s role as one of the finest liberal arts institutions in the world, dedicated to educating students in order to advance the common good. The communications office oversees communications initiatives relating to admissions, advancement, the College's website, social media, and media relations. We work to ensure that Swarthmore faculty members’ insights and research are featured in the media and elsewhere; that our student, staff, and alumni achievements are shared broadly; and that the College’s dedication to academic vigor and Quaker values are well understood by a wide variety of constituencies including prospective students and their families, students, faculty, staff, alumni, leaders in higher education, the media, and the broader community.
Goals
Strengthen and extend the positive connections that are part of the Swarthmore experience, particularly among alumni, through production of the Bulletin.
Develop, coordinate, and oversee communications focused on promoting positive community engagement and garnering support—both financial and volunteer—for Swarthmore College and its institutional objectives and values.
Produce communications and execute delivery strategies that differentiate Swarthmore from its peers and uphold the broader mission of the College to build strong incoming classes.
Use media relations, digital media, and social media to increase awareness and recognition of Swarthmore College, highlighting its distinctive features, promoting its mission and initiatives, and sharing compelling stories of students, faculty, staff, and alumni.