Morgan Simon ’04 wants you to know one thing about money: Investing it wisely can help bring about social change. 

For almost 20 years, she’s done just that as a pioneer in impact investing, or the practice of investing not only for financial returns, but for social or environmental returns, as well. As a founding partner of the Bay Area-based Candide Group, a registered investment adviser, Simon and her team provide custom advice to families, foundations, athletes, and actors “who want their money working for justice,” she says.

It’s an ambitious endeavor that traces back to Simon’s Swarthmore days, when her shareholder activism led several Fortune 500 companies to amend their nondiscrimination policies. But Simon’s not alone in this burgeoning field, where monetary value meets Quaker values. Through impact investing, numerous Swarthmoreans are changing the world, one dollar at a time.

Purpose at the Center

Amit Bouri ’99 knew from a very young age that he wanted to do something that helped improve the lives of others. Raised by a single mother who put herself through school to bring the family to a basic level of middle-class stability, Bouri was keenly aware that most kids from similar backgrounds didn’t have access to the same kinds of educational opportunities that he had. 

“I wanted to have purpose at the center of my career,” says Bouri, who holds an MBA from Northwestern and a master in public administration from Harvard. “But at the time I was in school, I did not have a very clear view of what that purpose would be.”

After working for a consulting firm and helping to author a report about investing for social and environmental impact, Bouri co-founded the nonprofit Global Impact Investing Network (GIIN), “the global champion for impact investing,” he says. “We’re trying to develop a market that steers massive amounts of investment capital to address the world’s most pressing social and environmental problems.”

And from Bouri’s experience, interest in impact investing is booming — in the U.S., Asia, Europe, and elsewhere.

“We see more and more investors who want to put their money to work to have a positive impact on the world,” he says. “This ranges from big institutional investors, pension funds, and university endowments, all the way down to individuals who want their money to be invested in the
world that they want to live in.”

A Meaningful Difference

Tralance Addy ’69 has seen a similar trend. The Ghana native is in the process of launching Yaro Capital, a private equity and venture capital firm that will invest in African companies in fields like health care services, clean technology, renewable energy, and food and agriculture.

“One of the most effective ways of addressing the needs of the developing world, especially poverty, is by much stronger engagement with private enterprise and entrepreneurship,” says Addy, who holds an engineering Ph.D. from the University of Massachusetts Amherst. For his present venture, he’s drawing from his past experience as executive director of Stanford University’s Institute for Innovation in Developing Economies and as CEO of WaterHealth International. 

Addy is passionate about Yaro’s potential for using business solutions to solve social problems.

“Our thesis is, there should be no conflict between making a return and having an impact,” he says, explaining that once a problem is solved in a way that is profitable, the solution can be sustained even after project leaders or philanthropists leave the scene.

“For instance,” he says, “with clean water, what we had to do was say we have to find a way to provide clean water that is affordable for people who earn $2 a day. Once you can make that a sustainable business, you have solved the problem.” 

Sampriti Ganguli ’95, CEO of Arabella Advisors, says philanthropists are increasingly looking to move beyond grant-making to invest in socially conscious businesses.

“It’s part of a broader trend in philanthropy,” says Ganguli, whose company advises individuals, corporations, and foundations on philanthropic giving and impact investing. “There’s a transition into the next generation of donors who want to be much more actively involved, and they want to think more creatively about their giving strategy.”

Ganguli — who was born in India, grew up in the Philippines, and speaks five languages — holds an M.A. in international affairs from Johns Hopkins and an MBA from Wharton. Before joining Arabella Advisors, she had roles in finance and consulting. But something was missing.

“The greatest value — and, in some ways, the greatest burden — of being a Swarthmore graduate is you always wrestle with that existential question of ‘How am I making a difference in this world?’” Ganguli says. “I always felt dissatisfied with where I was until I could answer that question: ‘Do I feel like the work that I’m doing is making a meaningful difference in the world?’ I now feel myself finally at peace from a career perspective.”

Making a Real Impact

Those existential questions are also at the center of  the Candide Group, where “we’re able to invest in things like solar energy for low-income households in Louisiana, or direct-trade cacao that can give farmers three times the income,” says Simon, who in 2017 released Real Impact: The New Economics of Social Change. Other investments made through Candide assisted a media production company in telling positive stories about people of color, or helped Black hairstylists increase their income by selling products directly to customers. 

More than half of the companies and funds in Candide’s portfolio are led by women or people of color. That fact makes Simon particularly proud. 

“Less than 2% of global assets are managed by firms owned by women or people of color,” she says. “Now, I’m managing a team that’s majority women of color, managing an investment portfolio that’s majority women and/or people-of-color led, and being able to exercise my values while deploying over $30 million a year.”

Among her teammates is Jasmine Rashid ’18, whose upbringing in a highly class-stratified community on Long Island sparked her interest in exploring economic inequality. Working with Simon, Rashid helped develop Candide’s Real Money Moves campaign to encourage divestment from private prisons. She also helped launch the $40 million Olamina Fund, focused on lending to “historically disinvested communities in rural America, the deep South, and Native country.” 

Rashid named the fund after the protagonist of Octavia Butler’s Parable of the Sower, a novel she fell in love as a senior at Swarthmore. 

“I actually started out Swarthmore as an economics major,” she says. “But I learned fairly quickly it was hard for me to stay focused just working with equations.” Instead, she wanted to talk about capital in the context of power, history, and society. “A special major in peace & conflict studies allowed a more nuanced exploration of that for me,” she adds, “and prepared me to begin drawing clear connections between money and justice — or lack thereof — in any social issue I encountered.”

For Simon, a similar connection was made in 2002, during her sophomore year in college. Troubled by the lack of protections offered to LGBTQ employees at Lockheed Martin, which was part of Swarthmore’s investment portfolio, Simon proposed that the College file a shareholder resolution with the aerospace and defense company. The resolution was hugely successful: Lockheed added sexual orientation to its nondiscrimination policy, and — through persuasion from Simon and other activists ­— three other large companies in the College’s portfolio made similar changes, as well.

“It was really because Swarthmore had faith in young people to not only think about how to make a difference but get real experience,” she says. “I was the first student since the apartheid era to have filed a shareholder resolution, and that led to students across the country reaching out and saying, ‘This is amazing. How can we do that?’” 

The actions motivated Simon to found the Responsible Endowments Coalition, which at its height was on more than 100 U.S. college campuses influencing more than $150 billion. They also created a career path for Simon, “even if I wouldn’t have known it at the time,” she says. 

“My objective was always strategic activism,” she adds, “and I learned that impact investing was an incredible way to do that.”